Kylie Jenner's King Kylie Collection: 10-Year Anniversary Makeup Review & Tutorial (2025)

Kylie Jenner revives the iconic 'King Kylie' era with a 10-year anniversary collection, and it's a blast from the past! But is it a nostalgic comeback or a controversial rehash?

In the fast-paced world of beauty and fashion, a decade can feel like a lifetime. Kylie Jenner, the youngest self-made billionaire, is taking us on a trip down memory lane with her latest Kylie Cosmetics collection. Marking 10 years of her beauty empire, Jenner revisits the era that catapulted her to fame: the 'King Kylie' phase. It's a bold move, but is it a step forward or a step back?

The collection celebrates the experimental and colorful makeup trends of the mid-2010s, a stark contrast to the neutral and 'clean girl' looks of recent years. Jenner reintroduces the iconic teal-blue ombré hair, defined brows, and daring matte lips that defined her early brand. This time, she's not just reminiscing; she's making a statement.

The anniversary collection includes a 10-pan eyeshadow palette, a tribute to her ever-changing hair colors, featuring cool-toned blues, teals, greens, and a rose gold. The palette is a far cry from the neutral shades we've come to expect, and it's a refreshing change. But here's where it gets controversial—the collection also features matte lip kits in shades reminiscent of the original 'King Kylie' era, including a deep chocolate brown and a black, which might be a bold choice for today's trends.

The lip glosses, named 'Like,' 'Literally,' and 'She's Back,' offer a high-shine, mirror-like finish, paying homage to the original shades. These glosses not only deliver a plump appearance but also provide hydration, a modern twist on an old favorite. And let's not forget the highlighter, inspired by the blinding, pearlescent glow of 2016, with a possible nod to her new song.

This collection is a love letter to the fans who have been with Kylie Cosmetics since the beginning. But it also raises questions: Is this a celebration of evolution or a regression to old trends? Are we embracing the past or missing the mark on current beauty ideals? The beauty industry thrives on innovation, but is there a place for nostalgia?

What do you think? Are you here for the 'King Kylie' revival, or do you prefer the latest trends? Let us know in the comments, and join the conversation on this controversial yet captivating collection!

Kylie Jenner's King Kylie Collection: 10-Year Anniversary Makeup Review & Tutorial (2025)

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